Automobile Club of Southern California, Brown Harris Stevens, Bicycle Playground, Columbia House, Dorling Kindersley Publishing, Dynal Incorporated, Kitchen Fresh Foods, Kitchen Kabaret Fine Foods & Catering, The Coffee Station, Resort Properties, Symbol Technologies, Vincent’s Clam Bar & Restaurant, Waldorf Risk Solutions.
Creative Director with 15+ years proven experience in a leadership role managing a variety of disciplines. Skilled with an in-depth understanding of the creative process and knowledge of both sides: dealing direct with the client to ensure their creative needs are met as well as producing a product that meets client expectations and delivers.
Adobe Creative Suite. Illustrator, Photoshop, Indesign, Flash, Edge Animate, Sketch, Acrobat Pro, QuarkXpress, Microsoft Office.
HTML5, CSS, Bootstrap, GSAP, HYPE 4.
-Establish conceptual and stylistic direction for marketing objectives.
-Handle all phases of design process from ideation through production.
-Deal directly with client ensuring brands are represented within corporate guidelines.
-Outperform existing control creative with continued success measures.
-Communicate and justify creative solutions.
-Team player working with designers, developers, account managers and clients.
-Led creative team and standard of creative output of agency.
-Continually met and exceeded quarterly client goals.
-Designed via defined success measures of A/B and multi-variate testing analytics.
-Outperformed existing control creative with an increased CTR by 25%.
-Developed 36 new concepts per year of which 90% outperformed existing creative.
-Represented agency at client pitches and presentations.
-Led agency in estimates and management of creative output.
-Developed strategy and vision of creative efforts for digital and print objectives.
-Dealt directly with client ensuring brands are represented within corporate guidelines.
-Represented agency at client presentations.
-Owned and operated creative design and marketing agency.
-Responsible for successful ‘big idea’ concept for superstore pitch.
-Secured multi-million dollar superstore contracts based on comp presentations.
-Designed and produced 3-D point of purchase displays for in store presence.
-Art direction of new product design and development and photoshoots.
-Digital Studies, School of Visual Arts NY
-Liberal Art Studies, University of New Hampshire
-The One Club, NY
-American Institute of Graphic Arts, AIGA NY
